Susansnaps In The News
Discover why we made headlines from National TV to Top Magazines! It was always about more than just really good gingersnaps….
Susansnaps In The News
A Story Worth Sharing
From a family garage-turned-kitchen to national television, Susansnaps grew from one mother’s desire to comfort her daughter into a 22-year business built around hope, resilience and the simple power of making someone smile.
Over the years, we were incredibly honored to have the Susansnaps story shared by media outlets across the country. Sometimes the spotlight was on our gourmet gingersnaps, but just as often, it was the story behind them — a mom-and-daughter team who turned a difficult season into something joyful and found a way to help others along the way. The mission to spread cheer resonated far and wide!
Media Highlights:
- National TV Features: As seen on ABC World News Tonight with David Muir, The View, TODAY, The Rachael Ray Show, CBS Evening News, and CNN, sharing the story behind Susansnaps and our mission of cookies, comfort and care.
- Magazine Features: Southern Living Magazine, The Costco Connection, Good Housekeeping, PARADE, Family Circle, Bake from Scratch, O Magazine, Southern Lady, Martha Stewart Living and more have highlighted both our gingersnaps and the mother-daughter story that inspired them.
- Newspaper Articles & Blog Spotlights: The Atlanta Journal-Constitution, Atlanta INTown, The Richmond Times to Forbes, HuffPost, Voyage ATL, GMA.com and more- the Susansnaps story has reached audiences far beyond our bakery.
We are deeply grateful for every opportunity we were given to share our cookies, our story and our message of choosing joy.
Click on the images below to read more.
“People ask if we like working together, and honestly, we have the best time,” Susan says. As part of their business plan, the two formed the Susan Carver Foundation, named for Laura’s sister, to raise research money and donate cookies to cancer patients (shop or donate at susansnaps.com). “Life can change in an instant,” says Susan. “Our goal is to bring a few smiles to those who need it most.” Read more.
“When you’ve gone through the depths of despair, shipping cookies across the country puts it all in perspective,” she notes. “We work very, very hard at what we do, but as Susan says, ‘It’s a cookie. Mom. Just keep going.’ Read more.
How baking cookies for family members going through cancer treatment created a thriving business for mom Laura Stachler and her daughter, Susan. Read more.
This Costco Connection article discusses Susan’s desire to help cancer patients undergoing chemotherapy. Thus, Susan started Susansnaps with her mother, Laura, to spread happiness through their gingersnap cookies and other treats. Read the full article here.
Susansnaps’ story highlights an important lesson for business owners and aspiring entrepreneurs: opportunities often arise from hardship. Read the full article from HuffPost here.
Every once in a while, I hear a story that not only inspires us all to “find brave” and rise up powerfully to deal with life’s struggles, but also helps us understand something deeper about life, love and strength. Laura and Susan Stachler’s story is just that. Read the full article here.
